剑桥雅思7听力：Test3雅思听力Section4真题+答案+解析

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　　Good morning everyone. Today's lecture forms part of the Hospitality and Tourism module.Last week I looked at the economy end of the hotel business; this week I'm going to discussthe luxury end of the market. Let's consider the following scenario.. .

　　You wake up in the middle of the night in a strange hotel miles away from home, disorientedmost probably from jet lag, when even the most expensive surroundings can seem empty anddispiriting. You have paid a great deal of money to stay in this first-class hotel with its

　　contemporary technology, but according to recent research carried out by an internationaltravel and public relations company, all is not well. The research suggests that even the mostopulent, luxurious hotels seem to have underestimated the most basic needs of their

　　customers - be they travelling for work or pleasure: the need to feel at home in surroundingswhich are both familiar and inviting.

　　Do these findings, however, apply only to hotels situated in particular areas? Is it possible thathe external environment can affect a guest's well-being? The company's research covered awhole range of different hotel types, both independent hotels and those which are part oflarge chains. They investigated chic so-called boutique hotels in the heart of downtown

　　business districts, stately mansions located in the depths of beautiful countryside, and plushhotels built at the edge of tropical beaches surrounded by palm trees and idyllic blue ocean.And the research concluded that what was outside the hotel building simply didn't matter.This is a fascinating revelation and those of you hoping to move into careers in the travel andleisure industry would be well advised to look at the findings in more detail.

　　But back to the main point of this lecture .. . the need to feel at home. What can the hotelindustry do about it? And is the very idea so subjective that it's impossible to do anythingabout it on a global basis?

　　However, nothing stands still in this world. One company has come up with the slogan 'TakeYour Home With You', and aims to provide clients with luxury serviced apartments. Those inthe business travel industry maintain that these serviced apartments dispense with all the

　　unwanted and expensive hotel services that business travellers don't want, while maximisingthe facilies they do want. For example, not only sleeping and living accommodation, butalso a sleek modern kitchen that allows guests to cook and entertain if they wish, at noadditional cost. The attractions of such facilities are obvious and it'll be interesting to seewhether the company manages to establish a trend all over the world and make a lastingimpact on the luxury accommodation market.

　　Now, finally I want to consider the psychology underpinning the traditional holiday hotelindustry. As a hotelier, how do you go about attracting people to give up the security of theirown home and entrust themselves to staying in a completely strange place and sleeping in anunfamiliar bed? Firstly, hotels exploit people's need to escape the predictability of their

　　everyday lives. For a few days people can pretend they are free of responsibilities and canindulge themselves. Secondly, there is something very powerful in our need to be pamperedand looked after, it's almost as if we return to being a baby, when everything was done for usand we felt safe and secure. And not far removed from this is the pleasure in being spoilt

　　and given little treats - like the miniscule bottles of shampoo and tiny bars of soap, thechocolate on your pillow at night - and we actually forget that we are paying for it all

　　Next week, I'm going to look at eco-hotels, a fairly new phenomenon but increasinglypopular.

　　大家早上好。今天的讲座是酒店和旅游模块的一部分。上周，我研究了酒店业的经济领域;这周我将讨论品市场。让我们考虑下面的场景。

　　你半夜在离家几英里外的一家奇怪的酒店里醒来，很可能因为时差反应而迷失了方向，即使是最昂贵的环境也会让你感到空虚和沮丧。你花了钱住在这家的饭店

　　但是，根据一家国际旅游和公共关系公司最近的研究，情况并不乐观。研究表明，即使是最豪华的酒店似乎也低估了他们最基本的需求

　　顾客——不管是为了工作还是娱乐而旅行:需要在熟悉的环境中有宾至如归的感觉。

　　然而，这些发现只适用于位于特定地区的酒店吗?外部环境有可能影响客人的幸福感吗?该公司的研究涵盖了所有不同类型的酒店，包括独立酒店和大型连锁酒店。他们调查了市中心所谓的时尚精品酒店

　　商圈，庄严的大厦坐落在美丽的乡村深处，豪华酒店建在热带海滩的边缘，棕榈树和田园诗般的蓝色海洋。研究得出的结论是，酒店大楼外面的情况并不重要。这是一个令人着迷的发现，建议那些希望进入旅游和休闲行业的人仔细研究一下调查结果。

　　现在回到这节课的主要观点。有宾至如归的感觉。酒店业对此能做些什么呢?这种想法是否过于主观，以至于在全球范围内都不可能对此采取任何行动?

　　然而，世界上没有什么是静止的。一家公司提出了“带你回家”的口号，旨在为客户提供豪华酒店式公寓。那些在商务旅游行业的人坚持认为这些酒店式公寓省去了所有的

　　商务旅行者不想要的昂贵而不受欢迎的酒店服务，同时又将他们真正想要的设施化。比如，这里不仅有住宿和生活的地方，还有一个时髦的现代厨房，客人可以随意做饭和娱乐，而且不需要额外的费用。这些设施的吸引力是显而易见的，该公司能否在全球建立一种趋势，并对豪华住宿市场产生持久影响，这将是一个有趣的观察。

　　现在，最后我想谈谈支撑传统假日酒店行业的心理因素。作为一个酒店经营者，你如何吸引人们放弃自己家里的安全感，安心地呆在一个完全陌生的地方，睡在一张不熟悉的床上?首先，酒店利用了人们逃避可预测性的需要

　　日常生活中。在这几天里，人们可以假装自己没有责任，可以放纵自己。其次，我们有一种强烈的需要被呵护和照顾，就好像我们回到了婴儿时代，一切都为我们做好了，我们感到安全。离这不远的是被宠坏的乐趣

　　如果有人给我们小礼物，比如小瓶的洗发水、小块的肥皂、晚上放在枕头上的巧克力，我们实际上会忘记这些都是我们付钱的

　　下周，我将介绍生态旅馆，这是一个相当新的现象，但正变得越来越流行。

　　剑桥雅思7听力答案解析-Test3Section4

　　Test 3

　　LISTENING

　　SECTION 4

　　场景介绍

　　主题：运动学专业的学生做的关于左右手在运动中的课题汇报陈述

　　题型介绍

　　题型 旅游管理讲座之市场终端

　　测试技能 听大意，听出具体细节

　　师资点题剑桥雅思7听力：

　　考题精解

　　Question 31 B

　　讲座者介绍说… when even the most expensive surroundings ...对应题干，后面即出现正确答案... seem empty and dispiriting。本题考查了考生对同义、近义词的掌握。

　　Question 32 B

　　题干中的recent research和need为本题的重要指示词。所以当考生只需要听到… the research suggests … the need to feel at home in surroundings which are both familiar and inviting, 就可以确定答案。

　　Question 33 A

　　当考生听到录音中讲座者介绍说…the company’s research covered…这句话正是33题的题 干信息，接着考生会听到讲座者介绍…a whole range of different hotel types,对应33题选项， 答案为 a wide variety of hotels。

　　Question 34 C

　　当讲座者介绍说… and the research concluded that what was outside…，对应题干，考生应意识到34题的答案即将出现，接着考生听到… outside the hotel building simply didn’t matter。 就可以正确地挑选答案。

　　Question 35 business

　　当考生听到one company … and aims to provide clients with luxury serviced apartment，对应题干，确定35题的答案即将到来，考生随后听到录音中… that business travellers，对应试卷上的信息，答案为business。

　　Question 36 kitchen

　　题干中的stylish被原文中的sleek modem所替换。本题考查了近义词的互换。

　　Question 37 world

　　考生听到... to establish a trend all over the world…，对应试卷上的信息，就可以确定答案。

　　Questions 38 escape

　　考生在录音中听到... firstly ...会提示38题的到来，而后面的secondly, and又为后两道题提供了提示，而题干上的ordinary routine life被原文中的everyday lives所替换。最终答案确 定为escape。

　　Questions 39 baby

　　接着考生会听到... secondly, there is something very powerful in our need to be pampered and looked after ...，对应39题试卷上信息，可以确定39题答案的出现，随后考生听到... it’s almost as if we return to being a baby，“as if”对应“like”，答案确定为baby。

　　Questions 40 chocolate

　　当考生听到… miniscule bottles of shampoo and tiny bars of soap ...时，对应40题试卷上信息“small treats ...cosmetics”，考生可以确定后面即为答案，最后答案确定为chocolate。